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Marketing Leadership

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Combatting Ai As A Competitor

Combatting Ai As A Competitor

Dave Kohl

Dave Kohl

July 31, 2026 • 2 min read

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

When the person responsible for hiring a Fractional Marketing Officer talks about how they could Ai to do the work, how do you respond? You cannot show your anger or react strongly, as much as you would like to. The person that remains composed and is ready with a sharp…

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

AI

How Can Competitors Help You?

How Can Competitors Help You?

Dave Kohl

Dave Kohl

July 24, 2026 • 2 min read

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

Learn how competitor research can help Fractional Marketing Officers uncover new opportunities, strengthen client strategies, offer greater value, and grow their business.

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

AI

What Are Your Potential Clients Looking For?

What Are Your Potential Clients Looking For?

Dave Kohl

Dave Kohl

July 17, 2026 • 2 min read

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

Discover how flexibility, availability, and working across time zones can help consultants and fractional executives stand out, win more clients, and create new business opportunities.

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

AI

Is It The Results? Or The Results Page That Matters Most?

Is It The Results? Or The Results Page That Matters Most?

Dave Kohl

Dave Kohl

July 3, 2026 • 2 min read

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

Discover how flexibility, availability, and working across time zones can help consultants and fractional executives stand out, win more clients, and create new business opportunities.

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

AI

Being Ready, Willing, and Able

Being Ready, Willing, and Able

Alex Kuznetsof

Alex Kuznetsof

June 11, 2026 • 3 min read

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

Discover how flexibility, availability, and working across time zones can help consultants and fractional executives stand out, win more clients, and create new business opportunities.

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

AI

When Great Design Meets Strategic Development

When Great Design Meets Strategic Development

Alex Kuznetsof

Alex Kuznetsof

November 12, 2025 • 3 min read

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

Sometimes the best partnerships happen when both sides are ready to stop the cycle of juggling freelancers and contractors. That's exactly what happened with Toolbox Creative, a Fort Collins-based marketing company that's been shaping the future of clean tech and additive manufacturing brands for over two decades.​ The Challenge After…

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

AI

AI-Generated Articles: Detection Isn’t the Point—Value Is

AI-Generated Articles: Detection Isn’t the Point—Value Is

Alex Kuznetsof

Alex Kuznetsof

September 18, 2025 • 3 min read

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

Look, I've been down the rabbit hole of AI content detection lately, and here's what I've figured out: we're overthinking this whole thing. The internet is buzzing with panic about AI detectors flagging content, but here's the reality check we all need. These tools are throwing around false positives like…

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

AI

The Reality of Vibe Coding: What’s Working, What’s Not, and Why You Still Need Professional Developers

The Reality of Vibe Coding: What’s Working, What’s Not, and Why You Still Need Professional Developers

Alex Kuznetsof

Alex Kuznetsof

September 9, 2025 • 6 min read

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

The tech industry has been buzzing about "vibe coding" – the practice of using AI tools to generate code through natural language descriptions. Coined by Andrej Karpathy, former AI lead at Tesla and co-founder of OpenAI, vibe coding represents a new approach where developers "give themselves over to the vibes"…

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

AI

A Fully Functional Marketing Platform in 3 Hours. Here’s What That Changes for Fractional Leaders.

A Fully Functional Marketing Platform in 3 Hours. Here’s What That Changes for Fractional Leaders.

Alex Kuznetsof

Alex Kuznetsof

August 15, 2025 • 6 min read

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships

Case Study: From 5-Minute Conversation to Working MVP Client Request (5-minute conversation): "Need a simple lead management system integrated with our WordPress" Traditional Path: Months of contractor selection $15,000-30,000 budget 3-5 weeks of development Risk of getting something different than expected AI Path: 3 hours of work with Cursor AI…

AIAI Vibe CodingContent StrategyFractional CMOMarketing LeadershipPartnerships